Make
Visual workflow automation with native AI modules and logic branching
About Make
Make (formerly Integromat) is a visual automation platform that lets users design, build, and automate multi-step workflows across thousands of web apps. With native AI integration blocks for OpenAI, Anthropic Claude, Perplexity, and custom LLMs, Make allows builders to incorporate natural language processing, automated data extraction, content generation, and intelligent routing into any business process without writing code.
Pricing
Starting price
$9/mo
Pricing model
Freemium
Free tier
Free plan (1,000 operations/month, 2 active scenarios, 15-min intervals)
Key features
- Drag-and-drop infinite visual scenario canvas with real-time execution flow
- Native AI modules for ChatGPT, Claude, text analysis, and image models
- Advanced routers, filters, error-handling directives, and data aggregators
- Over 2,000 pre-built app integrations with custom HTTP/REST webhook support
- Built-in data transformation tools for JSON, XML, arrays, and date parsing
- Webhook triggers with immediate real-time execution
- Extensive scenario template library for common AI and business workflows
Pros
- Much more cost-effective per operation than Zapier for complex multi-step workflows
- Visual canvas makes branching logic, routers, and loops easy to debug
- Deep native support for parsing and feeding structured payloads into AI models
- Flexible error handling routes prevent silent pipeline failures
Cons
- Steeper learning curve for complete beginners compared to Zapier's linear UI
- Complex nested JSON data structures can require patience to map
- Execution quota tracking requires monitoring during unexpected traffic spikes
Best for
Sponsored placement available
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Frequently asked questions about Make
What is Make and what is it best used for?
Make is a AI Productivity solution designed for Automating inbound lead enrichment and personalized AI email drafting, Multi-step content publishing pipelines (Draft -> AI Polish -> CMS -> Social), Automated customer support ticket classification and draft response routing. It helps users visual workflow automation with native ai modules and logic branching, offering Drag-and-drop infinite visual scenario canvas with real-time execution flow and Native AI modules for ChatGPT, Claude, text analysis, and image models. Our benchmark review rates Make at 4.8/5 for overall performance and reliability.
How much does Make cost and is there a free plan?
Make starts at $9/mo under a Freemium pricing model. It offers a free plan featuring Free plan (1,000 operations/month, 2 active scenarios, 15-min intervals), making it accessible to test without upfront payment.
What are the best alternatives to Make?
Top alternatives to Make in the AI Productivity category include Notion AI, Otter.ai, Fireflies.ai. Depending on your budget and required features, you can explore side-by-side comparison pages on Browsing.AI to find the best match for your workflow.
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